TargetData:
US Mailing Lists Rentals (Counts) |
For Business
Mailing Lists Click Here...
U.S. COUNTS:
By Purchase Behaviour
MAIL ORDER BUYERS
9 , 7 8 7 , 0 0 0
Frequent mail order buyers (3+) 5,202,000
Apparel or clothing 3,852,000
Books 3,986,000
Books on tape Call for counts
Children's products 1,905,000
Cosmetics 1,524,000
Food gifts or products 1,789,000
Garden seeds or bulbs Call for counts
Gifts 3,625,000
Home furnishings 1,305,000
Jewelry Call for counts
Magazines 4,647,000
Men's big & tall clothing 353,000
Women's apparel size 22+ 1,140,000
Video’s or DVD's 716,000
Any other mail order products 2,988,000
Purchase products online 4,022,000
INTERESTS
HOME & LEISURE OWN PLAN TO BUY
Horse 383,000 268,000
Swimming pool 1,095,000 597,000
Spa or hot tub 200,000 246,000
COLLECTORS MAILING LISTS:
8 , 3 7 0 , 0 0 0
Coins 3,902,000
Dolls 1,880,000
Figurines 2,683,000
Plates 1,302,000
Sports memorabilia 1,868,000
Stamps 926,000
Other collectibles 3,353,000
MUSIC MAILING LISTS: MUSIC PREFERENCES
Christian or gospel 3,327,000
Classical 3,230,000
Country6,301,000
Hard rock 1,162,000
Jazz 2,319,000
Rhythm n' blues 2,828,000
Rock n' roll 5,241,000
Soft Rock or easy listening 4,591,000
Other music 3,232,781
∞ PREMIUM PRICING
HOBBIES MAILING LISTS
Baking 8,327,000
Bird watching 2,114,000
Car repair 1,963,000
Cigar smoking 591,000
Cooking - gourmet 4,322,000
- homestyle 4,503,000
- low fat 3,924,000
- other cooking 670,000
Crafts 4,997,000
Gardening - any7,096,000
- flowers 4,719,000
- vegetables 2,962,000
- organic 1,442,000
Home improvement or repair 6,044,000
Educational courses - career advancement 295,000
- home study1,106,000
Knitting or needlework 2,748,000
Quilting 1,320,000
Scrapbooking Call for counts
Self improvement 2,076,000
Sweepstakes or lotteries 3,558,000
Theater or performing arts 2,725,000
Wine appreciation 1,738,000
Woodworking 2,698,000
LUXURY CARS
Near luxury12,900
True luxury45,300
PASSENGER CARS
Small cars 119,000
Midsize cars 210,000
Large cars 83,000
Station wagons 9,800
Convertibles 24,700
SPORTS CARS
Exotics 800
Open top/Convertibles 27,600
Sporty cars 82,700
SPORT U T I L I T Y VEHICLES
Mini sport utilities 21,500
Midsize 100,000
Luxury10,700
Full size 28,200
Crossovers 10,600
PICKUP TRUCKS MAILING LISTS
Compact 232,600
Full size 41,800
Specialty vans 163,200
Minivans 72,600
∞PREMIUM PRICING
1 . 8 88-883-0531
AUTO MAILING LISTS: NEW CATEGORY! NEW AUTO MAKES
ALL MAKES AVAILABLE INCLUDING:
Acura 14,500
BMW 15,000
Buick 169,000
Chevrolet 417,000
Chrysler 79,500
Dodge 211,000
Ford 542,000
Geo 12,200
GMC 63,000
Honda 141,000
Hyundai 24,000
Isuzu 11,000
Jeep 63,000
Kia 18,000
Land Rover 1,000
Lexus 16,000
Lincoln 41,000
Mazda 42,000
Mercedes 17,000
Mercury81,000
Mitsubishi 23,000
Nissan 104,000
Oldsmobile 105,000
Plymouth 46,000
Pontiac 113,000
Porsche 900
Saab 3,100
Saturn 45,000
Subaru 24,000
Suzuki 5,300
Toyota 191,000
Volkswagen 25,000
Volvo 15,000
OWN PLAN TO BUY
Motorcycle 645,000 261,000
Recreational vehicle 960,000 350,000
∞PREMIUM PRICING
Polk Standard Categories ∞
CARS
Low coupe 30,100
Low sedan 72,800
Low wagon 6,800
Lower mid coupe 15,200
Lower mid sedan 27,900
Lower mid wagon 2,300
Upper mid coupe 30,300
Upper mid sedan 125,900
Upper mid wagon 33,000
Regular sport 19,800
High sport 8,430
Large sedan 16,600
Non luxury convertible 19,700
Large luxury sedan 23,700
Entry luxury convertible 350
Entry luxury coupe 1500
Entry luxury sedan 3800
Entry luxury wagon 200
Prestige luxury coupe/convertible 700
Prestige luxury sedan 1,750
Prestige luxury wagon 50
Ultra luxury coupe/convertible 100
Ultra luxury sedan 200
SPORT U T I L I T Y VEHICLES MAILING LISTS
Small utility - 2 door 7,000
Small utility - 4 door 14,300
Medium luxury utility 1,200
Medium utility - 2 door 18,000
Medium utility - 4 door 48,000
Large luxury utility 1,150
Large utility13,600
Extra large utility6,800
TRUCKS AND VANS MAILING LISTS
Medium pickup 37,000
Large pickup 46,000
Medium van 47,800
FOOD OR BEVERAGE PRODUCTS MAILING LISTS
Alcoholic beverages . 745,000
Baking soda products 160,000
Coffee . 5,240,000
Frozen dinners or entrees. 4,040,000
Frozen seafood . 2,900,000
Ice cream . 3,260,000
Mayonnaise . 2,775,000
Olive oil . 2,560,000
Pasta sauce - jarred . 4,760,000
Soup . 8,175,000
PET PRODUCTS MAILING LISTS
Canned cat food . 1,235,000
Canned dog food . 1,100,000
Pet food . 5,075,000
HOME CARE PRODUCTS MAILING LISTS
Air fresheners . 2,030,000
Bathroom tissue . 8,960,000
Drain openers . 1,900,000
Fabric softener . 6,350,000
Food storage bags and kitchen waste bags . 9,150,000
Furniture polish and oils . 2,500,000
Glass and surface cleaners . 2,850,000
Laundry detergent . 3,100,000
Paper towels . 4,450,000
PERSONAL CARE PRODUCTS MAILING LISTS
Bar soaps . 7,955,000
Bed wetting . 465,000
Bladder leakage protection . 1,545,000
Body washes and shower gels . 7,130,000
Contact lens solutions . 520,000
Contact lens 1,390,000
Cosmetics . 4,420,000
Denture wearers or adhesive users . 3,025,000
Deodorant and antiperspirant . 5,585,000
Diapers. 386,000
Electric toothbrush . 383,000
Eyeglass wearers . 2,729,000
Facial cleansers & moisturizers and anti-aging skincare
. 7,786,000
Feminine hygiene products . 5,997,000
Hair styling products . 3,049,000
Hand and body lotion . 4,900,000
Home hair coloring . 3,999,000
Home tooth whitening . 1,140,000
Insect repellent . 3,000,000
Mouthwash and breathmints . 4,138,000
Shampoo . 7,645,000
Tampons . 3,150,000
Toothpaste 210,000
Health Conditions & Diet Concerns
AILMENTS MAILING LISTS
8 , 6 4 9 , 0 0 0
Allergies 6,620,000
Alzheimers Call for counts
Arthritis - osteo or rheumatoid 4,630,000
Asthma 2,380,000
Astigmatism 420,000
Attention Deficit (ADD or ADHD) 460,000
Back pain 2,860,000
Bladder leakage 1,990,000
Canker sores 675,000
Chronic bronchitis or COPD or emphysema 735,000
Cold sores 4,200,000
Depression 1,010,000
Diabetes, Type I or type II, insulin 1,935,000
Dry eyes 755,000
Eczema 295,000
Foot corns 505,000
Frequent headaches 1,765,000
GERD 225,000
Heartburn Call for counts
High blood pressure 3,930,000
High cholesterol 4,465,000
Hormone replacement therapy330,000
Insomnia 1,820,000
Irritable bowel syndrome 11,000
Lactose intolerance 300,000
Milk/Dairy digestive problems 445,000
Macular degeneration 245,000
Menopause 490,000
Migraine 2,710,000
Nasal congestion 2,950,000
Osteoporosis 1,125,000
Psoriasis Call for counts
Snoring 5,935,000
Toenail fungus 40,000
NUTRITION & DIET MAILING LISTS
9 , 8 9 3 , 0 0 0
To lose weight 7,026,000
To include calcium 2,708,000
To include vitamin supplements 3,513,000
To eat more natural or organic foods 2,881,000
BRANDED DATA AVAILABLE
Anti-itch remedies 787,000
Cough & cold remedies . 3,775,000
Dietary fiber supplement or laxative users . 2,405,000
Eye drop users 315,000
Hearing aid users 326,000
Meal replacement users . 1,412,000
SMOKERS MAILING LISTS
Cigarette smoker in household . 5,593,000
Cigar smoker in household . 591,000
DEMOGRAPHICS
To reduce fat or cholesterol 4,085,000
To cut down on caffeine 261,000
To use natural or herbal remedies 1,586,000
To include more vegetarian meals 1,164,000
To reduce sugar Call for counts
To eat high protein foods 43,000
OTC AND NUTRITIONAL PRODUCTS
allergy/sinus remedies . 7,000,000
incontinence product users . 1,800,000
pain reliever users . 1,710,000
AGES MALE FEMALE EITHER
18-20 571,000 612,000 1,082,000
21-24 790,000 937,000 1,451,000
25-34 1,887,000 2,057,000 2,880,000
35-44 2,185,000 2,344,000 3,370,000
45-49 1,159,000 1,251,000 1,985,000
50-54 1,095,000 1,187,000 1,864,000
55-59 909,000 986,000 1,556,000
60-64 792,000 846,000 1,358,000
65-69 733,000 784,000 1,255,000
70 years or over 1,610,000 1,821,000 2,551,000
ETHNICITY MAILING LISTS
Hispanic 491,000
African American 497,000
Asian 142,000
RELIGION MAILING LISTS
Catholic 2,314,000
Jewish 279,000
Protestant 7,098,000
HOUSEHOLD SIZE
One 2,194,000
Two 4,801,000
Three 2,250,000
Four or more 3,022,000
Five or more Call for counts
CHILDREN'S AGES MALE FEMALE EITHER
0-24 months 764,000 688,000 1,190,000
2-4 years 654,000 587,000 1,155,000
5-8 years 821,000 738,000 1,408,000
9-12 years 865,000 783,000 1,476,000
13-17 years 1,168,000 1,089,000 1,818,000
( 0 - 2 , 3 - 6 , 7 - 9 , 1 0 - 1 2 , 1 3 - 2 4 MOS.,
AND 1 3 - 1 5 AND 1 6 - 1 7 YRS AVAILABLE)
ANY CHILDREN I N HOUSEHOLD
4 , 4 2 4 , 0 0 0
EXPECTING A BABY
∞ 637,000
(WITHIN 1 - 3 , 4 - 6 , 7- 9 MOS., AVAILABLE)
GRANDPARENTS 4 , 5 9 0 , 0 0 0
Grandchildren age 0-4 2,077,000
Grandchildren age 5-12 2,323,000
GENDER
Male 7,819,000
Female 10,973,000
LIFE STAGES ∞
Young singles 311,000
Middle aged singles 776,000
Older singles 2,281,000
New families 1,459,000
Maturing families 3,795,000
Established families 1,479,000
Young couples 546,000
Middle aged couples 966,000
Empty nesters 3,737,000
Young households 604,000
Middle aged households 1,353,000
Old aged households 2,543,000
INCOME OF HOUSEHOLD MAILING LISTS
Less than $25K 2,939,000
$25-35K 2,679,000
$35-50K 2,816,000
$50-75K 2,510,000
$75-100K 631,000
$100-150K 550,000
Over $150K 124,000
CREDIT CARDS MAILING LISTS
9 , 2 3 3 , 0 0 0
REGULAR PREMIUM
American Express 509,000 773,000
Discover 808,000 1,594,000
Visa or Mastercard 3,432,000 5,415,000
Retail or store card 1,594,000 1,166,000
Other credit cards 1,424,000 928,000
MARRITA L STATUS MAILING LISTS
Married or equivalent 7,389,000
Single or equivalent 3,828,000
OCCUPATION MALE FEMALE EITHER
Full-time homemaker 410,000 3,383,000 3,640,000
Management 1,143,000 947,000 1,898,000
Professional or technical 2,091,000 2,390,000 3,732,000
Sales or marketing 693,000 764,000 1,343,000
Tradesman or laborer 2,250,000 606,000 2,578,000
Other occupation 1,674,000 1,999,000 3,145,000
Retired 1,950,000 1,571,000 3,874,000
Self-employed 788,000 441,000 1,668,000
Gov’t or military employee 279,000 188,000 417,000
Home business 154,000 166,000 836,000
VETERAN L I V I N G I N HOUSEHOLD MAILING
LISTS
3 , 4 5 0 , 0 0 0
Housing:
TYPE OF DWELLING OWN RENT EITHER
Apartment or condo 669,000 1,907,000 2,512,000
House-single family 7,903,000 1,057,000 8,885,000
Other dwelling type 850,000 320,000 1,146,000
Homeowner - any9,250,000
Renter - any3,212,000
LENGTH OF RESIDENCE
Under 1 year 1,437,000
1 to 10 years 4,735,000
Over 10 years 4,171,000
NIELSEN RATING COUNTY SIZES
A counties 3,321,000
B counties 3,996,000
C counties 2,251,000
D counties 2,365,000
Mailing List Prices: Base Rate $70/M
Maximum selection charge (non-premium only) $18/M
Fundraiser Rate $60/M
Fundraiser maximum charge $90/M
Selection Charges
Demographic variables $7/M
Date of birth $10/M
Interests $7/M
Mail order buyers $7/M
Charitable causes $7/M
Religion or Ethnicity$15/M
Scoring surcharge $12/M
Opt-in e-mail $15/M + $24/M Delivery
Hotline or recency (1, 2 or 3-month) $10/M
Geographic selections
(state, DMA, SCF, county, Nielsen® county size, ZIP)
$4/M
Premium Lists ∞
Highly targeted behavioral data (includes first
selection)
Ailments - Family health/Common $165/M
Ailments - Premium or product brand Call for details
plan to cover prescriptions $165/M
Computers and related . Own or plan to buy $90/M
Investments . Own or plan to buy$90/M
Expecting a baby$90/M
Lifestages $90/M
Women’s apparel buyers size 22+ $90/M
Auto data (make/year/model) $125/M
Auto data (make/year/model) - for use by auto manufacturers and dealers $200/M
Auto categories (SUV, luxury, mini-vans, etc.) $100/M
Auto - Intend to purchase (1-6 mos or 7-12 mos) $300/M
Auto - Renewal month $125/M
Cigarette smokers . By brand Call for details
Packaged Goods and Pharmaceutical categories and brands purchased
call for details
Output Options & Other Charges
E-mail list delivery: $25 per transmission
(approximately 60M records)
Cartridge: $30 per cartridge
Secure file transfer: $25 per transmission
Magnetic tape: $40 per tape
Other output options are available: call for details
Physical media shipping, duty and taxes extra, where
applicable
Running charge : $7/M
Key coding: $2/M
List Rental Terms
Minimum order: 5,000 names
Payment due 30 days from mail date.
Pre-payment may be required on first order
List use: rental for one-time use
One year unlimited use: 2.5 times total price
Market research offers require surcharge
Sample mail piece or e-mail required for approval
50,000 name minimum required for 85% net with $7/M run
charge
Cancellation: after shipment but prior to mail date
$10/M +
shipping and output charges. After mail date full
charges apply
20% broker commission on list rental base to recognized
brokers
20% on all other products
Rush charges and special processing fees may apply
Predictive Modeling Services
Customized to client’s needs
Flat fee or 50M name rental commitment Call for details
House File Profiles
Basic Profiler $3,800/panel
RxProfiler $6,000/panel
Food, Health & Beauty Profiler Under construction
SmokerProfiler Under construction
Platinum (all data categories) Profiler Under
construction
Multi-panel (timeframe, customer set) discounts
available
Customized to client’s needs
contact us here for details
Custom Data Acquisition
(OFFLINE OR ONLINE SURVEYS)
Customized to client’s needs
contact us here for details
Data Installation or Reseller Agreements
Customized to client’s needs $100,000 annual minimum
Package Insert Programs
( T O APPROXIMATELY 8 . 5 MILLION HOUSEHOLDS/YEAR)
Customized to client’s needs
contact us here for details
TagetData eMail Marketing Services
Opt-in e-mail prospecting: add $15/M to list rental +
$24/M
delivery fee
Special online/offline discounts: 50% base price
discount on
postal names
E-mail coupons: add $25/M to e-mail rental fees
Extended e-mail reach to as many as 5 million households
Contact us here for
more email lists prices, counts and more information...
|
TargetData:
Canadian Mailing Lists Rentals
(Counts) |
For
Business Mailing Lists Click Here...
INTERESTS English French
MAIL ORDER BUYERS MAILING LISTS
Books 329,000 93,000
Clothing 174,000 46,000
Cosmetics 83,000 54,000
Gardening supplies 71,000 10,000
Gifts 166,000 29,000
Magazines 397,000 89,000
Vitamins 48,000 8,500
All other products 173,000 38,000
HOBBIES MAILING LISTS
Baking 477,000 62,000
Bird watching 170,000 42,000
Coin collecting 107,000 23,000
Cooking - gourmet 264,000 112,000
- low fat 435,000 102,000
- other cooking 460,000 75,000
Crafts 515,000 90,000
Education or career advancement courses Call for counts
Call for counts
Fitness and exercise 548,000 150,000
Gardening 741,000 186,000
Home improvement or repair 607,000 164,000
Needlework 313,000 68,000
Self-improvement courses 166,000 41,000
Theatre or performing arts 306,000 98,000
Woodworking 282,000 103,000
READING PREFERENCES MAILING LISTS
Avid readers 829,000 246,000
Best selling fiction 523,000 168,000
Bible or devotional 215,000 27,000
Business or financial 179,000 61,000
Cooking or culinary533,000 169,000
Fashion 313,000 118,000
History 198,000 72,000
Interior decorating 334,000 144,000
Medical and health 434,000 116,000
Military 56,000 8,500
Mystery 396,000 61,000
Natural health remedies 274,000 61,000
Relationships or intimacy119,000 47,000
Romance 297,000 93,000
Science fiction 171,000 60,000
Sports 282,000 74,000
World news or politics 301,000 82,000
NOT E : CAN BE SPLIT BOOKS V S . MAGAZINES
SPORTS MAILING LISTS: SPORTS ENTHUSIASTS, WATCH OR
PARTICIPATE
Baseball 324,000 86,000
Golf 357,000 99,000
Hockey 485,000 154,000
Snow skiing 138,000 89,000
Tennis 53,000 35,000
Walking 597,000 200,000
Bicycling 106,000 51,000
Other sports 483,000 137,000
OUTDOOR ENTHUSIASTS MAILING LISTS
Camping or hiking 425,000 130,000
Fishing 285,000 111,000
Hunting 139,000 58,000
PET OWNERS MAILING LISTS
Cat owners 370,000 103,000
Dog owners 378,000 89,000
AUTOMOT I V E MAILING LISTS
NOT E : SELECTION BY MAKE, MODEL, AND YEAR, I S
AVAILABLE
Vehicle owners ∞ 995,000 314,000
Intend to purchase within the next ∞
1-12 months 109,000 29,000
13-24 months 162,000 53,000
NOT E : CAN BE SELECTED BY 1 - 3 MONTHS, 4 - 6 MONTHS,
7- 1 2 MONTHS, 1 3 - 2 4 MONTHS, BY MANUFACTURER AND TYPE OF VEHICLE
Automobile ∞ 298,000 76,000
NOT E : CAN BE SELECTED BY RENEWAL MONTH
ALREADY OWN PLAN TO BUY ALREADY OWN PLAN TO BUY
Recreational vehicle (RV) 119,000 42,000 70,000 19,000
INVESTMENTS MAILING LISTS:
ALREADY OWN PLAN TO BUY ALREADY OWN PLAN TO
BUY
Life 537,000 43,000 188,000 11,000
Mutual funds 418,000 43,000 74,000 7,000
RESP 95,000 31,000 20,000 6,000
RRSP 577,000 104,000 178,000 43,000
Stocks 234,000 35,000 67,000 10,000
Other investments 192,000 34,000 48,000 10,000
CREDIT CARDS MAILING LISTS
Presence of credit card 829,000 259,000
Debit card user 743,000 213,000
OPPORTUNITY SEEKERS MAILING LISTS
Casino gambling 123,000 17,000
Sweepstakes or lotteries 394,000 111,000
∞ PREMIUM PRICING
DONORS TO CAUSES MAILING LISTS
Animal welfare 250,000 40,000
Environment or wildlife 243,000 39,000
International aid 104,000 29,000
Children's 386,000 156,000
Health 433,000 137,000
Religious 296,000 39,000
Political 51,000 9,000
Veteran's 103,000 13,000
Other 218,000 47,000
NUTRITION & DIET MAILING LISTS
Eat more natural foods 326,000 76,000
Include natural or herbal remedies 134,000 20,000
Include vitamin C 246,000 51,000
Include vitamins or minerals 201,000 34,000
Increase calcium 339,000 75,000
Lose weight 507,000 105,000
Reduce sugar 279,000 86,000
Reduce cholesterol 335,000 96,000
Reduce fat 433,000 114,000
Home Electronics
Mailing lists: OWN PLAN TO
BUYO WN PLAN TO BUY
Cable TV ∞ Call for counts Call for counts Call for
counts Call for counts
Cellular phone ∞ 628,000 70,000 153,000 23,000
Compact disc player 720,000 46,000 237,000 19,000
Digital camera ∞ 142,000 154,000 34,000 35,000
DVD player ∞ 281,000 184,000 64,000 60,000
Home computer ∞ 688,000 123,000 188,000 40,000
Satellite TV ∞ Call for counts Call for counts Call for
counts Call for counts
Internet ∞
INTERNET ACCESS MAILING LISTS: OWN PLAN TO BUY OWN
PLAN TO BUY
Via regular phone 312,000 24,000 93,000 9,000
Via high speed phone 113,000 42,000 29,000 15,000
Via cable 178,000 47,000 38,000 16,000
INTERNET USAGE MAILING LISTS
To browse 559,000 138,000
To conduct research 420,000 71,000
To purchase products 154,000 18,000
To bank online Call for counts Call for counts
Travel
TRAVEL MAILING LISTS:
TRAVEL FREQUENCY BUSINESS PLEASURE BUSINESS PLEASURE
4 or more trips per year 97,000 149,000 17,000 19,000
1 to 3 trips per year 162,000 736,000 38,000 184,000
Never travel 128,000 149,000 89,000 88,000
TRAVEL DESTINATIONS BUSINESS PLEASURE BUSINESS PLEASURE
Within Canada 229,000 730,000 44,000 154,000
USA 97,000 341,000 17,000 61,000
Britain Call for counts Call for counts Call for counts
Call for counts
International 39,000 234,000 11,000 64,000
PURCHASE OF TRAVEL ∞ CALL FOR COUNTS CALL FOR
COUNTS
DEMOGRAPHICS
HOUSEHOLD INCOME MAILING LISTS
Less than $20,000 111,000 53,000
$20,000 to $39,999 269,000 105,000
$40,000 to $59,999 250,000 83,000
$60,000 to $79,999 177,000 45,000
$80,000 to $99,999 68,000 14,000
$100,000 or over 66,000 11,000
NUMBER OF PEOPLE I N HOUSEHOLD
One 177,000 64,000
Two 447,000 147,000
Three 202,000 66,000
Four or more 294,000 77,000
OPERATE HOME BUSINESS ∞ 165,000 30,000
EMPLOYMENT MALE FEMALE MALE FEMALE
Full-time 580,000 418,000 184,000 139,000
Part-time 66,000 200,000 23,000 54,000
Full-time homemaker 9,000 142,000 8,800 44,000
Self employed Call for counts Call for counts Call for
counts Call for counts
College or university student Call for counts Call for
counts Call for counts Call for counts
Retired 255,000 246,000 74,000 67,000
Not employed 41,000 79,000 14,000 24,000
MARRITAL STATUS
Married or equivalent 714,000 207,000
Single or equivalent 252,000 105,000
GRANDCHILDREN AGE 1 2 OR YOUNGER 377,000 104,000
EXPECTING A BABY ∞ 17,000 7,000
CHILDREN'S AGES MALE FEMALE EITHER MALE FEMALE EITHER
0-24 months 52,000 48,000 92,000 17,000 15,000 29,000
2 - 4 years 48,000 45,000 88,000 13,000 12,000 24,000
5 - 8 years 66,000 61,000 115,000 18,000 17,000 33,000
9 - 12 years 69,000 65,000 121,000 20,000 19,000 35,000
13 - 15 years 60,000 57,000 109,000 16,000 15,000 29,000
16 - 17 years 45,000 43,000 85,000 12,000 11,000 23,000
∞ PREMIUM PRICING
NEW!
DEMOGRAPHICS, CONT’D
AGES MALE FEMALE EITHER MALE FEMALE EITHER
18 - 20 years 54,000 54,000 101,000 17,000 19,000 33,000
21 - 24 years 60,000 70,000 114,000 23,000 28,000 45,000
25 - 34 years 163,000 192,000 256,000 55,000 60,000
84,000
35 - 44 years 219,000 243,000 329,000 66,000 71,000
100,000
45 - 49 years 113,000 126,000 192,000 35,000 38,000
60,000
50 - 54 years 110,000 120,000 184,000 34,000 37,000
58,000
55 - 64 years 176,000 188,000 262,000 57,000 58,000
83,000
65 years or older 192,000 204,000 276,000 46,000 47,000
66,000
Housing
TYPE OF DWELLING
Apartment 149,000 98,000
Condominium 64,000 13,000
House - single family815,000 203,000
Other dwelling type 90,000 36,000
HOMEOWNERS
Own 739,000 203,000
Rent 219,000 107,000
Important Events ∞
OCCURRED IN THE EXPECT IN THE
OCCURRED IN THE EXPECT IN THE
PAST 6 MONTHS NEXT 6 MONTHS PAST 6 MONTHS NEXT 6 MONTHS
Marriage 24,000 27,000 7,000 5,000
Home renovation 142,000 154,000 37,000 32,000
Move to a new residence 45,000 43,000 17,000 11,000
Buy a new home 23,000 26,000 7,000 6,000
Retirement 25,000 17,000 9,000 5,000
New job or career Call for counts Call for counts Call
for counts Call for counts
CONFIRMED OPT-IN TagetData eMAIL PROSPECTS
CONFIRMED OPT-IN eMAIL PROSPECTS
E-mail addresses for all TagetData selects 1,885,000
Extended reach to over 5 million + Call for counts
PET OWNERS Mailing Lists
Dog 4,842,000
Cat 3,957,000
Puppy158,000
Kitten 79,000
( 0 - 6 MOS., 7 - 1 2 MOS., 1 - 7 Y R S . AND 7 + YRS
AVAILABLE)
DERIVED LIFESTYLES Mailing Lists
Avid music household (4+) 3,162,000
Any household pets 6,138,000
Avid sports (4+) 5,659,000
Any sports interest 11,356,000
Sports averse 1,383,000
Any cruise interest 7,882,000
Avid traveler 720,000
Avid investor (2+) 2,868,000
Any investor (1+) 8,411,000
Avid collector (2+) 4,666,000
Opportunity seeker 4,821,000
Avid gardener (2+) 3,329,000
Any gardener (1+) 7,137,000
Any cooking 9,859,000
Healthy dieters 4,361,000
Veteran supporter 4,855,000
Good life 1,002,000
Traditional homemaker 2,528,000
Animal lover 2,470,000
New home improvers 1,126,000
Organic eating 2,599,000
Gear heads 4,005,000
Technology savvy 5,397,000
Water activity enthusiast 4,443,000
Outdoor enthusiast 3,115,000
Home Electronics
OWN PLAN TO BUY
Compact disc player (CD) 7,992,000 541,000
DVD player 3,771,000 1,838,000
PDA or hand held 222,000 71,000
Home theater system 534,000 295,000
Cellular phone 5,394,000 800,000
Video game systems call for counts call for counts
Satellite dish or cable call for counts call for counts
COMPUTERS:
OWN PLAN TO BUY
Home computer 7,493,000 1,454,000
CD-ROM 5,069,000 514,000
Internet service - any 5,644,000 741,000
- DSL or high speed 1,050,000 522,000
- modem 3,520,000 397,000
NEW!
READING, BOOKS OR MAGAZINES
Avid reader (3+) 8,999,000
Astrology1,003,000
Best selling fiction 4,959,000
Bible or devotional 4,218,000
Children's 2,544,000
Computer 1,639,000
Cooking or culinary4,847,000
Country lifestyle 2,313,000
Fashion 2,310,000
Financial 690,000
History2,055,000
Interior decorating 2,910,000
Medical or health 4,016,000
Military888,000
Mystery 3,292,000
Natural health remedies 2,432,000
People or entertainment 3,722,000
Relationships or intimacy 807,000
Romance 2,835,000
Science or technology1,436,000
Science fiction 1,592,000
Sports 3,043,000
World news or politics 2,259,000
Books on tape Call for counts
Other reading types 717,000
SPORTS MAILING LISTS
Baseball 4,531,000
Basketball 4,080,000
Boat or sail 707,000
Camp or hike 3,653,000
Extreme sports 290,000
Fish 4,016,000
Fitness 2,638,000
Football 5,973,000
Golf 2,577,000
Hockey1,304,000
Hunt 2,008,000
NASCAR 2,314,000
Scuba diving 250,000
Snow ski or board 940,000
Walk for health 4,865,000
Yoga or Pilates 298,000
Other sports 2,967,000
Watch or participate, split Call for counts
Charitable Causes Mailing Lists
9 , 1 5 7 , 0 0 0
Avid donor (3+) 2,943,000
Animal welfare 2,769,000
Children's 3,687,000
Cultural call for counts
Environment or wildlife 2,469,000
Health 2,846,000
Humanitarian relief 1,113,000
Conservative political 1,095,000
Liberal political 505,000
Religious Call for counts
Veteran's 3,018,000
Women's call for counts
World relief call for counts
Donate to charitable causes call for counts
Travel
MAILING LISTS:
TYPES OF VACATIONS HAVE TAKEN /
WOULD ENJOY
Cruises 1,904,000 3,537,000
Timeshare vacations 841,000 981,000
Family vacations 1,657,000 692,000
Travel within the USA 4,007,000 6,681,000
Travel to Canada 620,000 702,000
Other international travel 1,000,000 1,816,000
Frequent business travel 855,000 80,000
Casino vacations 967,000 588,000
Casino gambling 1,583,000 n/a
Finance
INVESTMENTS MAILING LISTS∞
OWN PLAN TO BUY
Life 6,488,000 714,000
Mutual funds 3,673,000 466,000
Stocks or bonds 4,128,000 596,000
Other 3,573,000 729,000
MEDICA L MAILING LISTS
TO COVER PRESCRIPTIONS
∞
3 , 3 0 7 , 0 0 0
AUTO RENEWAL MONTH
∞
January1,434,000
February1,056,000
March 1,227,000
April 1,129,000
May893,000
June 1,162,000
July1,275,000
August 1,096,000
NEW!
NEW!
NEW CATEGORY!
NEW
AUTO RENEWAL MONTH, CONT’D
∞
September 1,134,000
October 981,000
November 781,000
December 821,000
AUTO CARRIERS
14 carriers Call for counts
Auto Ownership
AUTO - INTEND TO PURCHASE
∞
1-6 months Call for counts
7-12 months Call for counts
VEHICLE OWNERSHIP
( B Y MAKE, MODEL, YEAR) ∞ CALL FOR COUNTS
Contact us here for
more email lists prices, counts and more information...
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E-mail Addresses:
Over 30 million And Growing
Everyday...
PREMIUM PRICING
Key:
Canadian Dollars = Can$
USA Dollars = US$
M = Cost Per thousand
Base Rate $110/M $80/M
Maximum select charge
(non-premium selects only) $25/M $20/M
Fundraiser Rate $80/M $65/M
Selection Charges
Hotline names (1, 2 or 3 months) N/C N/C
Geographic selects (FSA, Province) $10/M $10/M
Demographic variables $10/M $10/M
Interests & Lifestyles $10/M $10/M
Mail Order Buyers $15/M $15/M
Presence of credit card $20/M $20/M
Premium Lists ∞
Highly targeted behavioural data to help you find your
most
profitable prospects (includes first selection).
Important Events $125/M $105/M
Investments . Own or plan to buy$135/M $110/M
Home Electronics $125/M $105/M
Internet $125/M $105/M
Automotive . Intenders or owners $950/M $800/M
Auto - Renewal month $175/M $130/M
Home office/self-employed $125/M $105/M
Debit Card User $125/M $105/M
Travel $125/M $105/M
Common Ailments $210/M $160/M
Common Ailments - Fundraiser rate $165/M $125/M
Packaged Goods and Pharmaceutical
. Categories and brands purchased Call for details Call
for details
Payless Yellow Pages.com eMail
Marketing Services
-
Opt-in e-mail prospecting:
-
Can$ US$
-
Base rate Can $250/M US $170/M
-
Selects (each select) $25/M $18/M
-
Maximum select charge
(non-premium selects only) $50/M $35/M
-
Delivery Cdn $40/M US $30/M
-
Special online/offline discounts:
-
50% base price discount on postal names
E-mail coupons: add $40/M to e-mail rental fees
NOT E : COUNTS SHOWN CURRENT A S OF
AUGUST 2 0 0 3 , AND ARE BASED ON THE ACT I V E TagetData DATABASE.
ALL COUNTS ARE ESTIMAT E S ; ACTUAL NUMBERS WILL VA R Y . PLEASE CALL 1
. 8 88-883-0531 FOR EXACT COUNTS.
For Business
Mailing Lists Click Here...
Mailing List Rental Terms
-
Minimum order: 5,000 names
-
Payment due 30 days from mail date. Pre-payment
required on first order
-
List use: rental for one-time use
-
Sample mail piece required for approval
-
50,000 name minimum required for 85% net with $10/M
run charge
-
Cancellation: prior to mail date $15/M + shipping and
output
-
Charges, minimum $250 flat fee / after mail date, full
charges apply
-
Broker commission on list rental base to recognized
brokers at 20%
-
Rush charges or special processing fees may apply
Output Options
-
Secure file transfer $50 per transmission
-
Magnetic tape $35 per tape
-
Labels - cheshire (4-up) or pressure sensitive $10/M
-
Running charges $10/M
-
Key coding $5/M
SHIPPING/DUTY EXTRA
(OFFLINE OR ONLINE SURVEYS)
Customized to client’s needs Call for details
Data Installation
Customized to client’s needs Call for details
Package Insert Programs
( T O APPROXIMATELY 1 . 1 MILLION HOUSEHOLDS/YEAR)
Customized to client’s needs Call for details
Contact us here for
more email lists prices, counts and more information...
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